For Annie Goff, financial wellness is about far more than budgets and credit scores—it’s about dignity, stability, and helping people build stronger futures. As Financial Wellness Center Manager at Skyla Credit Union, Annie has combined her background in social work with her passion for community impact to create meaningful, people-centered financial support systems for individuals and families across York County. 

Since joining Skyla in 2022, Annie has played a leading role in developing the organization’s Financial Wellness Center, a rapidly growing program focused on helping members build savings, improve credit, manage debt, and achieve long-term financial goals. Launched in 2024, the program offers free financial counseling and personalized support rooted in a case-management approach that meets people where they are in life. 

Under Annie’s leadership, the Financial Wellness Center has already served more than 150 members while also expanding its reach through dozens of free financial wellness workshops offered in partnership with local businesses and community organizations. Her innovative approach combines financial education with goal setting, coaching, and holistic support designed to address the real-life challenges many families face. 

Beyond her work at Skyla, Annie is deeply committed to strengthening the community through volunteerism and philanthropy. She previously served on the board of Bethel Shelters, helping support initiatives focused on housing stability, workforce development, and expanded shelter services in Rock Hill. She is also the founder of Skyla Cares, an employee-giving program that has distributed nearly $260,000 to nonprofits supporting financial wellness, economic mobility, and housing stability throughout the region. 

Whether she is building programs, supporting nonprofit initiatives, or guiding individuals toward financial freedom, Annie leads with compassion, innovation, and purpose. As one of the Chamber’s Ones to Watch, Annie Goff exemplifies the kind of leadership and community-minded vision helping create a stronger future for York County.